July 2nd, 2010
Bill Zielke, senior director of merchant services for PayPal, has an interesting post over on the PayPal blog talking about mobile payments – specifically PayPal Mobile Express Checkout – a mobile version of PayPal’s Express Checkout service that allows merchants to offer the PayPal experience to their on-the-go customers.
We are in the early stages with Mobile Express Checkout, and it’s being initially rolled out on the iPhone and Android 2.0 (and higher) devices by a few innovative retailers, including Nike and Buy.com, over the next few weeks. Jeff Wisot, vice president of marketing at Buy.com shared a few words about Mobile Express Checkout recently saying, “We’re seeing a huge opportunity in mobile commerce right now. PayPal’s Mobile Express Checkout will allow us to enhance the convenient shopping experience for on-the-go customers.”
Mobile Express Checkout will be available for the rest of our merchants later this summer. Here are just a few of the features it will include:
* One-stop payment service that allows merchants to sell to millions of mobile shoppers
* Quick deployment and integration to get merchants in the mobile game fast
* A seamless customer experience which is especially important with smaller screens and keyboards – no cumbersome data entry, just a few clicks and customers are done
* Strong fraud detection
Check out the full blog post here and keep an eye out for developments over the coming months.
Cheers!
RBH
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